"That's the beauty of argument, if you argue correctly,
you're never wrong." - Nick Naylor
| Thank You For Smoking |
Despite the occupation's payout, I would never be able to complete Nick Naylor's role. This occupation requires an individual to disregard their moral compass and cause indirect harm to others. In particular, 1200 people die PER DAY due to the use of tobacco products, and the comforting statements of Nick Naylor. On the other hand, as an aspiring corporate lawyer, I understand the need to act with professionalism and in full accordance with my client's wishes. Therefore, I can justify occupational responsibilities, excluding Naylor's outright deception.
| E-Cigarettes |
Similarly, these struggles can be viewed in marijuana advertisements. Although the substance is illegal at the federal level, many states have decriminalized its possession, resulting in further promotion. Differences in regulation impact the proceedings for advertisements across state lines. With the use of social media, it is difficult to regulate the promotions that individuals in New Jersey (legalized) can view, compared to those in North Carolina (illegal). In states that criminalize marijuana possession, the advertisements shouldn't be prohibited due to implementation difficulties and concerns surrounding free speech violations.
| Humphrey Bogart |
These conversations between company freedoms and government regulation highlight a never-ending battle connecting "public health concerns" and monetary success. Despite the repercussions of cigarettes and other related products (e.g., alcohol), the federal government hasn't outlawed their advertisements. This lack of action is strongly connected to the protections provided by the First Amendment and the concept of "corporate personhood." Corporate personhood is the claim that, because a corporation is made up of people, it is granted the same FA protections as an ordinary citizen.
| Comparisons of Cigarette Advertisements (THEN vs. NOW) |
Lastly, there was a substantial ethical violation by newspaper reporter Heather Holloway. In an effort to expose the facts behind the cigarette industry, she had sexual relations with Nick Naylor and received insight in non-interview settings. Therefore, Holloway violated her voluntary standards and didn't have the right to complete the investigation in this environment. Although the facts were significant, they shouldn't be released due to the effects of fraternization. As a result, her methods didn't justify the ends.
Overall, Thank You for Smoking adequately connects the topics discussed in COM: Communication Law and Ethics, while creating a crossover between legal and ethical concerns related to PR, marketing, and advertising.